Rich “Velveteen-look.” So it’s ersatz velveteen, eh?

Rayon, according to the copy. Well, the kids will look good for their trip to the Magic Kingdom, if you win! And if you do, you’ll fly via Braniff, just to complete the 70sness of the event.

Note the full helmet-hair on the kid on the left lower inset. Not a good look for the chubs and chunks. Kid looks like a suppository.