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Went to Dinkytown to get a few more pictures for the U of M website. This morning in the shower I had an idea: spin off the Mpls site, spin off the Institute site, make them their own destinations. Then I thought: why? A cleaner URL? More traffic? More bills? No. For that matter, I dont know why Im doing the U of M site, except for the same reason I do all the Mpls sites - its what I would like to see if I were also interested in these things. The U of M site began with a dozen postcards, just a little diversion. Today it clocked in at 52 pages. Sigh. Anyway. Its going to be a beaut when its done, and Im sure the URL will be passed around among, oh, a dozen people. Lets just say that Ive been discouraged this week about the web site in general - hell, might as well junk the whole damn thing and just put up a Nielsen-approved blog, and be done with it. The Minneapolis project, as I used to call it, has been a particular disappointment. It is my pride & joy here - this year alone I will add about 200 pages - but I think the additions are about as hotly anticipated as an issue of Mossy Brick Quarterly. I don't check my logs, ever, so I've no idea if it's visited by ten or two or twenty-score dozens. But you get a feel for this sort of thing. Well, its not like theres a pistol to my temple, forcing me to do this, and it's not like whining about it makes for compelling reading, so: Went to Dinkytown. Visited the old bookstore, and found some back issues of Pencil Points, a magazine of architectural rendering. 1938 edition had an illustration of the Skyscraper Airplane Landing Pad of the Future, drawn by Hugh Ferris. That was enough reason to buy it right there, but it also had a lovely color ad for a tiled bathroom with the elegant headline Modern Toilets. (Excellent name for a website, right there.) Every aspect of the magazine bespeaks an exceptional sense of style, of design - and yet so few items of the era were designed according to these ideas. Most things were just . . . things. Its not like everyone ran out and bought Streamlined Living Room sets in the 30s - on the contrary. Id guess that whatever items people had that conformed to the new aesthetic, they were small consumer items - cold-cream jars, perhaps a toaster, a cracker box. Maybe a few items of furniture. Id guess that the average house in 1939 looked a lot like it did in 1928 - which is to say, heavy, archaic, with beaded lampshades and classical motifs. The idea that the 20s and 30s were an era of widespread sophistication and elegance is, I believe, a crock of shite. |
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