This is Art Deco. Many people think that Art Deco means something else - the sleek, clean, streamlined style of the 30s, for example. Well, that's not Deco. The tower isn't very Decoesque, to coin an awful word, but when people call it Deco they're not exactly wrong, because it has Deco elements like these black panels on the second floor.

 

   

The tower isn't very Decoesque, to coin an awful word, but when people call it Deco they're not exactly wrong, because it has Deco elements like these black panels on the second floor.