Here we have another in the endless series of ads that remind us all we're stinking sacks of meat, and need to be swabbed, disinfected, shaved, tweezered, razored and splashed with wildroot as often as possible - even once a week! This ad invents a new kind of BO: "Nervous BO," which is different from calm, relaxed, at-peace-with-the-world BO. Lifebuoy guards against this, too, and guarantees that when you're killed in an auto crash, you'll still smell good.

It also uses a word of the era for nice-smelling women: dainty. You'll see this again in subsequent ads.