Close to downtown, obviously! And right in the migratory pattern of the modern birds that flock into town in the spring.
The Concord, built during the early 60s downtown hostel boom, had a nice run. Colorful California style. They ran an ad campaign that stretched state-wide, offering a package that let you stay in the Cities in style, and see a show!
By “show” they usually meant movie.
It was demolished before it could suffer an extended period of hot-sheet infamy.